2020: NEW DECADE. NEW VISION.

A NEW KIND OF BUSINESS EVENT

Join us for a new annual event where we will explore the changing world of commerce and provide the knowledge, tools, and relationships to help your business compete in the path to purchase.

And with the Path to Purchase Institute as its guide, every experience and discussion will be executed through the lens of our three core pillars: Intelligence. Innovation. Influence.

This not-to-be-missed experience encourages cross-disciplinary collaboration, introduces new and emerging technologies, and shares cutting-edge case studies, insights, and strategies. 

i3 STARTS A FRESH AND NECESSARY CONVERSATION ABOUT THE EVOLVING CHALLENGES OF COMMERCE. WE WILL DRILL DOWN ON THE BROADER DEMANDS OF OUR INDUSTRY AND ATTENDEES WILL LEAVE WITHSOLUTION-ORIENTED STRATEGIES THAT APPLY TO THEIR OWN BUSINESSES.

 

—TANNER VAN DUSEN

CHIEF INNOVATION OFFICER, ENSEMBLEIQ

MANAGING DIRECTOR, PATH TO PURCHASE INSTITUTE

EXPERIENCE i3

INTELLIGENCE

Best-in-class research, deep subject matter expertise from EIQ’s editorial teams, workshops led by industry leaders and top professors from leading universities.

Mission Critical Deep-Dives
Key breakouts and facilitated share groups will be centered on mission-critical business challenges (e.g. retail media, organizational alignment, etc). Themes are selected based on insight from our readers, members, editors, and Advisory Council to ensure the highest relevancy.  

INNOVATION

Guided Retail Store Tours enable attendees to see how today’s trends are driving best-in-class retail innovation. 

Targeted Learning 
From lightning-round presentations to insider Guided Retail Store Tours, we enable organizations to get a multi-disciplinary learning experience that can be readily actioned once you return to the office. 

Strategic Connections Meetings 
Pre-arranged structured meetings based on functional area of expertise / solution types. Tell your unique story to the people that matter. Find the right partner to help put your new ideas and strategies into action.

INFLUENCE

Hear from industry-leading futurists and trend watchers as we unearth how shopper expectations are evolving due to fundamental shifts in cultural paradigms, shared values and human behaviors.

Celebrations of Success
Join us for the 2020 Commerce & Shopper Effie Awards, a celebration of the year’s most effective shopper marketing campaigns.

WHO ATTENDS

 

A CROSS-FUNCTIONAL VIEW OF THE PATH TO PURCHASE 

Fun, focus and strategy in one place. Reach cross-functional teams in a collaborative environment, from c-suite industry leaders to key marketplace partners. The scope of business ranges from supermarkets to solution providers and strategic and creative agencies.

+ Brand Management
+ Trade Marketing
+ Shopper Marketing
+ Agency
+ IT
+ eCommerce 
+ Digital
+ Supply Chain
+ Merchandising
+ Other retail trading partners

CONFERENCE AGENDA

TUESDAY, MAY 5

1-Day Training and Development: Essentials of Effective Marketing to Shoppers

Design of the Times Judging

Guided Retail Store Tours

Welcome Cocktail Reception

WEDNESDAY, MAY 6

DAYTIME
Keynote: Noted Futurist, Jim Carroll

Retail Editorial Panel

Education Sessions
    Track 1: Intelligence
    Track 2: Innovation
    Track 3: Influence

EVENING
Hall of Fame Awards Celebration
Cocktail Reception

THURSDAY, MAY 7

DAYTIME
Icons & Innovators Sessions

Strategic Connections Meetings

Immersive Workshops

Hack-a-thon

EVENING
Commerce & Shopper Effie Awards Gala
Cocktails & Dinner
Valassis After Party

FOUNDING PARTNERS